Former Big Brother Naija housemate Doyinsola Anuoluwapo David, known as Doyin, has announced her decision to step away from reality television, citing Nigeria’s overly judgmental society as a key factor. In a candid interview on May 16, 2025, in Lagos, the 29-year-old entrepreneur and podcaster expressed frustration with public scrutiny, marking a significant shift in her career trajectory.
Doyin, who rose to fame on BBNaija’s “Level Up” season in 2022, described the toll of constant criticism from viewers who she believes misinterpret reality TV personas. She highlighted how Nigerians often judge participants based on edited 60-minute episodes, ignoring the complexities of 24-hour interactions in the BBNaija house, which hosts 20-25 contestants for 10 weeks. Her outspoken personality, which sparked debates during her 2023 “All Stars” return, drew both fans and detractors, with some labeling her confrontational. Doyin argued that such perceptions stem from cultural intolerance for bold women, noting that male housemates face less backlash for similar behavior.
The entrepreneur, who runs a beauty salon and hosts “Doyin’s Corner” podcast, reaching 100,000 listeners monthly, emphasized the mental health impact of public vilification. She referenced a 2024 study showing that 70% of Nigerian reality TV stars experience online harassment, with women facing 40% more abuse than men. Doyin revealed declining three reality show offers in 2024, including a pan-African series, to protect her well-being. She criticized Nigeria’s entertainment industry for prioritizing drama over substance, urging producers to promote positive narratives about young Nigerians, who make up 65% of the 230 million population.
Doyin’s decision follows her success outside BBNaija, including a 2024 brand ambassadorship with a skincare company, generating ₦50 million in revenue, and her advocacy for youth empowerment, mentoring 500 students in Lagos. She plans to focus on expanding her podcast, which tackles issues like gender equality and entrepreneurship, and launching a cosmetics line in 2026. While acknowledging BBNaija’s role in her fame, with 1.2 million Instagram followers, she lamented the lack of privacy it entails, citing instances where fans stalked her at events.
Her exit reflects a broader trend among BBNaija alumni like Tacha, who also distanced herself from reality TV in 2024, citing similar pressures. Industry analysts predict Doyin’s move could inspire others to prioritize mental health over fame, though it may challenge Nigeria’s reality TV market, valued at ₦20 billion annually. For now, Doyin remains committed to redefining her legacy, urging Nigerians to embrace empathy over judgment.